![]() One such name will not help the search engines. When you are saving an image, it is common that it holds a generic name or a serial number (image1 or IMG200032). The image file name can give a clue to Google about the subject matter of the image. Google will need every bit of information to understand the images you upload, and image’s file name is the first indicator. There are varieties of easy-to-use tools available online that can compress the image without compromising much on quality. By doing so, you can lower the image size, and quickly load web pages. So, how can you lower the image size? Compress the image. The larger the image size, the longer the time your website will take to load. Ergo, size matters when it comes to images. And one of the factors that increase the page loading speed are images.Īccording to Google, two third of a website’s total weight comes from images. If a website takes longer than 10 seconds to load, chances are users will leave the site and look for alternatives. They are compressible and are mostly computer-generated graphics. It is used in spaces that require higher compressibility than JPEGs. WebP doesn’t work with older browsers.It can be used when you need transparent web graphics. PNG is becoming one of the most popular image formats.Since the number of colors for GIF is constrained to 256, the image size is greatly reduced. GIF is another web image format used for banner images and social media platforms.It is ideally used for applications that require high-quality digital images. BMP format images are large and incompressible.This compressible format of images is best for sharing through emails for a quick preview. It offers flexibility and allows the end user to compress and edit easily. JPEG is an ideal format for uploading artwork or raster images.Google supports only six formats, and you need to choose the right one based on the image’s purpose. Hence the images can give you a competitive advantage over your competitors.įollowing are 10 ways you optimize your images to make it SEO-friendly. It is interesting to notice for a few user queries, images appear before the first organic search result on the SERP.The SEO-optimized images can boost the ranking of your images, which can ultimately lead the user to land on your web pages.So if you fail to post a well-optimized image, you lose traffic. About 22.6% of searches on search engines come from Google images.Here are the reasons why image SEO is important. Image SEO can improve the accessibility of your site. Optimizing the image for search engines is essential to gain visibility. ![]() So just uploading an image will not help you. The algorithms cannot read images but can consider your captions, URL, keywords, alt text, and many other factors. Image SEO is a set practice to allow crawlers to interpret images easily.
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